5 Ways to Increase Organic Traffic with SEO

Good website architecture is essential for driving organic traffic to your site. It helps your site rank higher in the search engine results pages (SERPs) and increases the chances of your links appearing in the SERPs. Organic search traffic does not come from visitors who are referred to your website from another page. Search engine optimization (SEO) is the primary way to market your website and attract new organic search traffic.

When increasing organic traffic, it's important to start with impact in mind, so you can prioritize SEO goals and tactics. In this article, we'll discuss five ways to drive organic traffic through SEO. The goal is to shift our thinking from "What SEO tactics should I apply?" to "How can I increase traffic through one of these 5 ways?". The Google search landscape has changed, and now provides an augmented experience that aims to answer questions directly or direct users to the right place beyond 10 blue links. We have over a decade of experience helping our clients increase organic traffic to their websites. In the last five years, we've gained more than 6.3 million leads for our clients.

We know how to drive valuable traffic that converts into leads and sales for our clients. These SEO tips are just the beginning, but they provide some simple ways you can work to increase your organic traffic without having to dive into the world of SEO to see results.

1.Optimize Your Site for Mobile

Mobile optimization is essential for increasing organic traffic. Mobile devices are now the most popular way people access the internet, so it's important that your website is optimized for mobile devices. This includes making sure your website is responsive, meaning it looks good on any device, and that it loads quickly on mobile devices.

2.Improve Your Page Speed

Page Speed is an important factor in SEO and can have a big impact on organic traffic.

If your website takes too long to load, visitors will leave before they even get a chance to see what you have to offer. To improve page speed, you can optimize images, minify code, and use a content delivery network (CDN).

3.Create Quality Content

Content is still king when it comes to SEO and increasing organic traffic. Quality content that is relevant and engaging will help you rank higher in the SERPs and attract more visitors to your site. When creating content, make sure it's well-researched and written in an engaging way that will keep readers coming back for more.

4.Utilize Social Media

Social Media can be a great way to increase organic traffic to your website.

Posting regularly on social media platforms like Facebook, Twitter, and Instagram can help you reach a wider audience and drive more visitors to your site. You can also use social media as an opportunity to engage with potential customers and build relationships.

5.Track Your SEO Metrics

Tracking your SEO metrics with Data Studio can help you determine the effectiveness of your SEO strategy and assess whether you need to pivot or change tactics to get better results. It's a great tool for in-house teams as well as SEO agencies who want to share quirky reports with their clients.

Claudette Lorenzo
Claudette Lorenzo

General social media junkie. Devoted pop culture scholar. Wannabe bacon enthusiast. Subtly charming tea fanatic. Freelance foodaholic. Lifelong twitter enthusiast.